Champion

Born in Rochester, New York, in 1919, Champion has spent over a century shaping the world of sportswear — from the playing field to the streets.

Known for its innovative athleticwear, iconic sweatshirts and timeless American style, Champion has become a favourite across generations.

And of course, there’s the unmistakable C logo. First introduced on a Notre Dame basketball uniform in the 1970s, this now-iconic mark went on to become a signature of the brand — a symbol of Champion’s sporting heritage and enduring influence on streetwear.

Over 100 years of history. One iconic logo. A legacy that never goes out of style.